There are two distinct things that a company cannot ignore—customer satisfaction and brand reputation. Three out of every four customers consider customer service paramount. In fact, two in every three people will review a company negatively if they see it fit. People...
Marketing can be one of the more complex and challenging aspects to perform in business. The reason for its complexity is often the fact that most people don’t understand the difference between marketing and many other essential business functions like sales and...
The success of your business depends on the relationship that you have with your clients. Having a strong relationship with them can enable your business to thrive. However, many people still do not know how to manage clients properly. Though they may be skilled in...
There are many valuable components of goal setting, especially in your professional career. Not only will it help your mental strength, but it provides you with a purpose and something to work towards. All success begins with a good plan, and a good plan starts with...
Process management is a strategy of evaluating the performance of a business and improving on an ongoing basis. Currently, companies are experiencing extreme competition, and they have to deduce ways that will help them to remain relevant and competitive. Business...
Organizations are given the competitive edge they need when implementing the Balanced Scorecard. It’s imperative for a company to have a strategic plan, but when done on your own, it can result in an unstructured strategy that can hold an organization back. To...
